For the first time in its 131 year history, the Kentucky Derby will have corporate sponsorship. Churchill Downs has signed a five year sponsorship deal with Louisville-based Yum Brands, owners of KFC, Pizza Hut, and other fast food chains. The event will be called "The Kentucky Derby presented by Yum! Brands." Somebody pass me a "Mint Julep presented by Woodford Reserve".
FACING SOUTH - Online Magazine of the Institute for Southern Studies
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